** Disclaimer: Brax takes ZERO compensation for this list, we have no relationships with any of the companies below **
You may already have learned from our article on how to create a landing page about all the important parts a lander must have (or if you haven’t read it, it’s time to do so now). The question is, do you have the time, money, and other resources to actually create one? Learning the theory behind it is easy, applying it is a different story.
Why You Need a Landing Page Builder
When it comes to improving your conversion rate, a landing page definitely takes the cake. But not if it has been made poorly design-wise, speed-wise, and functionality-wise. Hence, this is not a task you should take lightly.
If you are handy with coding, web design, and other technical aspects of building a webpage, then you may not have any problems when it comes to creating your own landing page. However, if you don’t have these skills, as well as the patience to learn how to build one from scratch and would rather focus on marketing, then an LP builder can take all the hassle away.
There are many landing page software out there, some of them are dedicated landing page makers, while others are your typical website builders that have the capacity to make a great landing page. There are also those that are available for free, while others can be used for a premium.
There are different landing page builders out there, one as good as the other. The best landing page maker for you depends on your needs and requirements. Here are some of the best builders out there, separated into three categories: (1) standalone lander builders, (2) those that come as part of a digital marketing suite, and (3) website builders that can also be used to create landing pages.
Stand-alone Landing Page Builders
Stand-alone squeeze page builders are those whose primary purpose is to help users build a dedicated landing page. There are no other software or tools aside from those that are needed to build a landing page, or if there are, they are just secondary.
1. UNBOUNCE
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Paid plan starts at $80 per month
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Free trial available for 14 days
The reason for building landing pages is to convert visitors into paying customers, and Unbounce focuses on this as it is built specifically for this purpose. Unbounce allows you to create and publish landing pages yourself and without expertise, with the help of their drag and drop feature. The software may be a bit confusing to beginners at first, but it is easy to use, and you could have your landing page ready in as little as 10 minutes.
Unbounce makes personalization easy with a variety of templates to work with and a powerful and flexible editor. The software features unlimited A/B testing, which allows you to build and optimize your page on a single platform. It also features WordPress integration, easy edit of pages to make them mobile responsive, pop-ups and sticky headers, clone and edit tools, and a dynamic text replacement for fast and easy personalization.
It also provides more than a hundred landing page templates so you won’t have to start from scratch. They regularly update their templates in order to keep it fresh based on today’s trends.
However, Unbounce is not the cheapest option out there. It has four plans, with the lowest being $80 per month and the highest at $300/ month. Those who opt to pay on a yearly basis get a 10% discount.
The difference between these plans is the number of conversions, the amount of traffic your lander receives, and the number of domains linked to the account. The price already includes hosting.
Although it's a bit expensive, you are paying more to get more, which still makes it the best all-round software for building LPs. If you’d like to see if this builder is the one for you, sign up for their 14-day free trial.
2. INSTAPAGE
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Paid plan starts at $149 per month
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Free trial available for 14 days
Instapage is a remarkable landing page builder with almost 300 user reviews in Capterra (a software comparison website), which is more than any other landing page software has received on that website. It has some similar features to Unbounce but lags behind a bit with some of them. The software accommodates both beginners and experts with its code-free and simple user interface. It’s easy to pick up and only requires two minutes to set up.
Similar to Unbounce, this tool has the A/B testing feature that allows you to compare two versions of your landing page to remove elements that work and those that don't. It has a really good interface which includes a mobile-responsive page edit tool. It’s a drag-and-drop type of builder that allows you to move content around easily.
Instapage is known mainly for its speed. You can create and make your landing pages live in a few minutes. It has an array of more than 500 templates to choose from. It can be integrated with a bunch of other marketing tools, allowing you to simplify your operations.
There are only two pricing options for Instapage, and these are the Business Plan and the Enterprise Plan.
The former costs $199 a month, but users can get it for only $149 per month if they pay on an annual basis. This plan includes limitless conversions, 30 landing pages, up to 30,000 visitors within a calendar month, five workspaces and five user logins. If you need more than the aforementioned, you can talk to Instapage’s sales support team for the Enterprise Plan.
3. LEADPAGES
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Paid plan starts at $25 per month
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Free trial available for 14 days
Leadpages is a popular conversion software for medium and small businesses. Leadpages not only build landing pages, but it also has web design features, advanced pop-ups settings, and even an alert box tool. It is the most affordable way for small and medium businesses to get leads and connect with an audience.
Leadpages also features the drag and drop system and over 160 free templates and a wide variety of paid templates to work with. What makes this software unique is its highest converting landing page filter that sorts templates from those that yield the highest conversion rate to the lowest. It has an easy A/B testing and can be integrated with more than 40 platforms.
As far as features go, Leadpages gives more features at each price point, which means the more you pay, the more features you unlock. Leadpages has three plans: Starter, which goes for $37 per month ($25 monthly when paid annually), Pro for $79 per month ($48 monthly for an annual subscription), and Advanced for $321 per month ($199 when paid annually).
The pro package unlocks the A/B testing while the advanced unlock integrations. All plans included free hosting, an unlimited number of landing pages, traffic, and conversions.
4. LANDER
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Paid plan starts at $16 per month
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Free trial available for 14 days
The Lander editor comes with a set of powerful tools that help you make money from the landing page you create. This tool provides more than a hundred templates, made with conversion in mind. These templates are all responsive, so you won’t have to worry about how your landing page would look on different screen sizes. The templates are fully customizable, from the header down to the footer.
Lander is not the best landing page builder out there, but it does come with some great features. It allows you to edit the codes of the available templates, which means you have full control over the design of your landing page. It also has A/B testing on all of its packages.
There are two available subscriptions, which are Basic and Professional. The former is priced at $49 when paid monthly, or $192 when paid annually. The latter is priced at $99 when paid monthly, and $996 when paid annually. With the Basic plan that is paid monthly, the landing pages can accept up to 3,000 visitors a month. If the plan is paid annually, this visitor count limit increases to 5,000, which indicates that getting a longer subscription is not only cheaper but also more beneficial.
5. KICKOFFLABS
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Paid plan starts at $19 per month
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Free plan available with Kickofflabs branding
If you’re into viral marketing, this is the best landing page builder for you. Kickofflabs not only gives you a well-designed landing page, but it also provides other marketing features that would help promote your products by word of mouth.
In addition, Kickofflabs features an affiliate program that rewards customers for every visitor they bring. This tool gives you total control of the CSS code, and the HTML code, as well as basic page elements, are customizable.
There are over forty-five (45) templates available on Kickofflabs, and each of them can be customized down to their codes. More templates are added according to their price tier, and some features like mobile scaling also become available depending on the plan. You can run sweepstakes or giveaways with this landing page builder!
The most amazing feature of Kickofflabs is that it allows other people to recommend your brand. Fans earn points when they refer their friends to sign-up or perform other actions. This is a great example of social proofing.
They offer a free plan that accepts 500 unique visitors a month. For higher traffic, you must get a paid plan. Their premium plans include:
- Hobby - $29 per month billed monthly, or $19 per month billed annually. This includes one campaign with 2,000 visits per month.
- Premium - $75 a month billed monthly, or $49 per month billed annually. It accepts up to 10,000 visitors per month for 5 campaigns.
- Business - $149 a month billed monthly, or $99 a month billed annually. This plan includes all Kickofflabs features, 10 campaigns and 50 thousand monthly visitors.
- Enterprise - $299 a month billed monthly, or $199 per month billed annually. This includes everything under the Business Plan, plus priority support, 20 campaigns, and 150 thousand uniques.
If for any reason you’re not satisfied, you can get a full refund. This is only applicable for the first 30 days.
6. SHORTSTACK
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Paid plan starts at $79 per month
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Free plan available
Shortstack is a campaign-driven landing page builder that specializes in creating campaigns that generate leads. These campaigns could be social content, giveaways, coupon downloads, and email signup campaigns.
Shortstack’s templates are not conventional but can be very effective if it matches your needs. If you are running an interactive campaign, like contests, quizzes, giveaways, and others of similar nature, this builder is perfect for you.
It has some cool features like its in-built lead generator, and it's social and email integration features. You can also create your landing pages from scratch if you want to. All landing pages are mobile responsive.
Shortstack is quite pricy but offers users a free trial for an unlimited amount of time, but with platform limitations. The free trial gives users access to all the features in the Business plan, but with a limitation of 250 entries (leads or contest joiners) and a maximum of 1000 views per calendar month.
The paid plans include the following:
- Business - $99 per month for up to 10,000 entries ad 50 thousand views
- Agency - $199 per month for up to 50 thousand entries and 250 thousand views;
- Brand - $499 for up to 500 thousand entries and 2.5 million views.
If you pay any of these plans annually, you can get a 20% discount.
7. PURELANDER
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Paid plan costs $25 for 6 months
If you’re looking for a landing page builder that contains templates meant for affiliate offers, then PureLander is the one you need. With squeeze page templates that are ready to launch and need only your personalization and affiliate links, this is a great place to start.
Although it doesn’t offer a free plan or a free trial, with its cheap price, it is very much worth it. This lander maker allows you to rip someone else’s landing page, import and edit external landing pages, disable the back button, add a count down, exit pop, and more.
The downside to using this landing page builder is that it cannot host your landing pages. You can make them here, but you would have to download them and then re-upload them to wherever you have a hosting subscription. Still, if you want to boost your affiliate earnings, this is a great place to start.
8. LANDERBOLT
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Paid plan starts at $77 per month
If multi-variate testing is your thing, you don’t need to look anywhere else. LanderBolt is the first landing page builder that can make a whopping one thousand variations for a single landing page. Best of all, you don’t need to do this manually as it can be achieved with a few clicks of a button using the multivariate LP generator.
This LP maker uses a visual page editor that looks very much like WordPress, so there is a very shallow learning curve when using this tool. LanderBolt hosts all your landing pages, and are very confident in having lightning-fast load speeds. Landing page templates are available and integrating with well-known performance trackers can be done in a click.
Their pro plans are as follows:
- LanderBolt - priced at $77 per month billed annually, this plan includes 15 landing pages;
- Professional - priced at $237 per month billed annually, this plan includes an unlimited number of landing pages, plus access to the Automated Multivariate Page Generator;
- Agency - priced at $637 per month billed annually, this plan is mainly for those who need to add multiple users into one account. This includes all LanderBolt features.
However, LanderBolt does not offer a free plan nor a free trial. If for any reason you are not satisfied with its performance, you can cancel your account at any time, and they will do so without question.
9. AFFLIFT PAGEBUILDER
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Free to use
Afflift is a relatively new affiliate forum, but it is one of the most active ones out there. To further support their members, the people behind AffLift created their very own landing page builder. It's a drag-and-drop builder, with option to edit the page and its elements using code. Elements can be placed one rows or columns basis. It is also possible to enable free element dragging.
As compared to other builders, though, this one does not include any pre-built templates, which means you have to start from scratch. It also does not host any of your landing pages. Once you are done with building your LP, you can download it from the builder and upload to your hosting provider.
The best thing about this builder is that it is 100% free. It is not just available for AffLift members, but for non-members as well. For a free tool, it provides a lot of value similar to many paid ones. So if you're on a tight budget, using AffLift's landing page builder would be the best decision you'll make.
Landing Page Builders Inside Marketing Tools
Modern marketers know that in order for an online marketing campaign to succeed, a good landing page is a must. Hence, various marketing suites incorporate squeeze page makers within the platform. Here are the best ones you can find today.
10. HUBSPOT
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Paid plan starts at $50 per month
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LP builder is an added tool in a suite of marketing apps
The company, like the name implies, is like a hub for various digital marketing tools, and this includes a landing page builder tool. Hubspot's landing page builder has a tutorial for beginners to help them get used to the tool and gives advanced users an array of tools to work with. The pages created with Hubspot are fully responsive on all devices.
Hubspot’s landing page software has an easy to use interface, with a variety of simple templates available. It has easy-to-add plugins and other elements like videos and tracking codes. It features a solid A/B testing tool, an easy way of capturing leads through forms and even blog and content creation tools. The company builds a lot of tools available to enhance your marketing strategies, but most of its features are only accessible to Hub spot customers.
However, the landing page builder in Hubspot is not a standalone application. It is part of Hubspot’s Marketing Hub, which means you need to pay for a plan that includes all other tools in order to get access to the builder. If you currently don’t subscribe to other marketing services, it can be beneficial to you.
The starter pack has limited features and is the cheapest plan with the landing page feature for $50 a month ($40 per month if you pay yearly). The landing page tool is limited in the starter pack, and if you want full access to all content, you must get the professional pack for $800 a month.
11. SENDINBLUE
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Paid plan starts at $66 per month
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LP builder is an added tool in a suite of marketing apps
Sendinblue is a marketing sales and lead management system that has been around for some years now. They integrated a landing page builder tool, and it has been great so far. It is easy to use and features a smooth drag and drop feature for designing a custom landing page. It also has professional templates available to make it easier if you don't have the skills to design one.
Sendinblue's landing page tool comes with modern templates that are easy to modify in a matter of minutes. It also features a standard A/B testing and integrated marketing features.
Much like Hubspot, Sendinblue's landing page builder can only be accessed by customers who have activated the Premium and Enterprise plans. Premium Plan is priced at $66 a month and comes with five free landing pages. The Enterprise Plan is a customized one and must be discussed with Sendinblue’s sales team.
12. LANDINGI
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Paid plan starts at $29 per month
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Free trial available for 14 days
Landingi is another all-in-one marketing suite which happens to have an LP builder. Like other landing page builders, Landingi offers a good number of templates and the ability to make your own design. It is a flexible end-to-end platform that converts your traffic to paying customers. What makes it unique is that you can always call on the Landingi team to help you create one.
Landingi offers over two hundred editable templates with a simple A/B testing that allows you to compare multiple variations of your landing and see the traffic generated by both. It has a page import feature that allows you to clone another landing page.
Landingi also features an inbuilt light CRM that gathers all your leads into your inbox. It also has 40 plus integrations with some popular tools like Salesforce, Hubspot, Mailchimp, and many more.
Landingi starts with a 14-day trial, after which you have to start a paid subscription. Paid plans include the following:
- Core - billed at $47 monthly ($29 per month for the 12-month package)
- Create - billed at $89 monthly ($55 per month for the 12-month package)
- Automate - billed at $127 monthly ($79 per month for the 12-month package)
- Agency - billed at $199 monthly ($149 per month for the 12-month package)
- Agency Pro - billed at $329 monthly ($245 per month for the 12-month package)
The cheapest package has limited integration and no A/B testing. If you want these features, you'd need to upgrade to the automate plan or the agency plan.
13. GETRESPONSE
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Paid plan starts at $15 per month
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Free trial is available for one month
Getresponse is a marketing suite with a lot of features in its repertoire, including email marketing, webinar capabilities, and of course, a landing page builder. It offers integration with a lot of platforms and tools like Salesforce, WordPress, and Facebook.
Getresponse has features similar to other landing page builders. It comes with standard A/B testing and integrated market features. It uses a drag and drop feature making it easy to move contents around your design. It is very flexible to use.
It also has a low starting price. Getresponse allows you to build as many landing pages as you want, but the platform forces you to pay more when you get more than a thousand leads in a month.
The starting price for the software is $15 each month, which sounds reasonable and is affordable enough to lure you into using the software. If you collect just a thousand contacts a month, this plan might just be enough for you. Remember, the bigger the list size, the higher the cost. Still, they do offer a one-month to help you get acquainted with the platform.
14. WISHPOND
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Paid plan starts at $49 per month
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Free trial available for 14 days
Much like Hubspot, GetResponse and more, this marketing platform has a good number of digital marketing services that include a landing page builder. It’s main selling point though is its marketing automation.
Wishpond is not just a landing page tool as it can be used for creating social content and basic automation tasks. Users can make an unlimited number of landing pages, pop-ups, or even social media optimized content.
It currently offers more than a hundred mobile responsive landing page templates that can be edited using their drag-and-drop interface. Testing an unlimited number of variations of a landing page is possible with its one-click split-testing feature. You can even be notified about new leads through email or Slack (if you want to).
As opposed to other platforms, the pricing at Wishpond is based on leads and not the number of landers you create. With their basic plan of $49/month, users would have access to just 1,000 leads, while the $99 plan gets you 1,500 leads. For bigger businesses, the price would depend on the number of leads you have.
They offer a 14-day free trial, but be sure to double-check the fine print when it comes to cancellations. They are very particular about when the user is allowed to cancel before being charged, as well as a limit on the number of leads you can receive for your usage to be counted as free.
15. MAILCHIMP
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Paid plan starts at $9.99 per month
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Free plan available with Mailchimp branding
Mailchimp is an easy-to-use tool that features a ophisticated email builder and an impressive landing page maker. This platform allows you to create and publish pages fast but has limited design options since its primary purpose is email creation and marketing. Nevertheless, Mailchimp is suitable for basic web designs, such as landing pages. Its simple interface makes designing easy and your landing page mobile-responsive.
Mailchimp allows you to build an unlimited number of landing pages. The website templates on this platform are cool and well-designed, with integrated email marketing. It also allows you to sell your products form your landing page.
However, the number of lander templates are limited. There are basically just three main template categories, and these are:
- Accept Payments – this is best used when selling products online so that your visitor can purchase directly;
- Grow Your List – this is best for lead generation types of landing pages;
- Promote Products – this is mainly for brand recognition, but can also work for lead capture.
If your objective is something that these types of landing pages cannot fulfill, then you’re out of luck.
Mailchimp's landing page builder is accessible on all of its plans, including the free program. Its free plan gives you access to lots of functions, including basic templates, website builder, seven marketing channels, custom domains, one-click automation, and surveys. If you want to have access to additional features, you could subscribe to one of Mailchimp's premium packages which are as follows:
- Essential – starts at $9.99 per month
- Standard – starts at $14.99 per month
- Premium – starts at $299 per month
The price for each plan depends on the number of email contacts you have.
16. BUILDERALL
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Paid plan starts at $19.90
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Free trial available for 14 days
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Free plan available with branding
This is one of the most complete marketing suites available in the market today. Entrepreneurs all over the world love this all-in-one marketing solution which of course includes an awesome landing page builder.
Builderall makes use of Cheetah landing page builder which has a drag and drop functionality. Not only are you able to craft LPs quickly, but you can also be assured that the loading speed of the lander or website you create is lightning fast.
The page builder includes cool tools that can help increase conversions on landing pages. These tools include a countdown timer, smart pop-ups, upselling/downselling, and more. Split testing is also possible.
Their paid plans range from worth $19.90 per month to $69.90 per month, all paid annually. The difference is the number of domain name connections, number of subscribers, amount of disk space, and access to feature tools. All plans come with a 14-day free trial.
They also have a free plan that allows you to create up to three websites, 1GB of disk space, and 100 subscribers. As usual, this free plan includes BuilderAll branding and no custom domain connections.
17. WIZZI.IO
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Paid plan starts at $750 per month
Wizzi has established a great reputation when it comes to marketing tools. It prides itself on having a platform that is fully supported by Artificial Intelligence. If you encounter any technical issue, or if you ever need assistance in optimizing your campaigns, you won’t need to turn elsewhere. Wizzi has all the solutions in their all-in-one tool. It is a platform created by performance marketing experts, for fellow performance marketers.
The landing page builder within the platform is basic and yet straightforward. Crafting your lander is like creating content within a document editor like Word document or the classic WordPress editor. For those looking for advanced customization, they can use the Block Settings.
Unlike other landing page builders that have dozens or even hundreds of templates to choose from, there are only four landing page templates available in Wizzi, and these templates focus on the layout. If you are looking for a builder that will help you set-up landers in a matter of minutes, this is not it.
The main edge of Wizzi as compared to other builders though is that it has split-testing capabilities. You also don’t have to host your landing page elsewhere; all your marketing tools are accessible in one place.
Wizzi’s pricing is dependent on your traffic volume, as indicated below:
- $750 per month for accounts with 500 thousand or fewer page visits;
- $1,250 per month for accounts with 500 thousand to one million monthly views.
If you plan on sending more than a million users to your landing page, you need to get a custom plan.
Webpage Builders
A landing page is technically a webpage, so a webpage builder can also work when creating landing pages. If you are already familiar with these platforms, then it would be easier to work with these any of those above.
18. WIX
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Paid plan starts at $4.50 per month
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Free plan is available but includes WIX ads
Wix is one of the most powerful website builders. You can create anything from a blog to a landing page. Whatever the level of your skill, WIX gives you total creative control or your design with its impressive template editor. Wix has the finest set of more than 700 landing page templates, each designed to fulfill a specific objective. This means you can surely find one that best suits your needs.
Like every other landing page builder, WIX has a drag and drop feature that makes building your lead pages easier. Not only does it offer a wide variety of templates, but landing pages designed with WIX also comes with the WIX live chat feature, which allows you to reply and answer questions your visitors may have.
This platform offers a free plan to work with, but building a landing page with the free program has its disadvantages. Your page would be filled with Wix ads and logo, and using a custom domain is out of the question. Getting an upgrade not only removes the ads from your page, but it also unlocks extra resources, allows you to connect your own domain, and gives you the option to receive payment.
19. SITE 123
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Paid plan starts at $3.45 per month
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Free plan is available with Site 123 branding
Site123 is a perfect tool for beginner web page builders. It provides individuals and businesses with an innovative and straightforward way to create websites with ease. Site 123 automatically generates a suitable template for your website based on the answers you provide at the beginning of the building process.
Building a landing page is more relaxed as ever with this tool as it features point-and-click editing that helps keep all elements in check when designing a page. Site 123 may not be the best option for building websites with lots of requirements, but it is excellent for creating a neat landing page.
Site123, like every other landing page builder, gives you a variety of cool templates from which you can make selections, including different designs for the call-to-action button. One valuable feature of this tool is its super-fast response to customer complaints and inquiries. With its active live support, users are never alone through their building process. It also has integrations with some popular tools in the market.
The site has a free plan along with a couple of other affordable paid plans to suit different levels of requirements. The free plan gives you access to some essential features but with limitations. With the free plan, you get 500MB storage, 1GB bandwidth, and a subdomain.
However, to get the best of your web page, upgrading to one of their premium plans is preferable. Site 123's paid plans are as follows:
- Basic (for personal use) – billed at $12 monthly for the 3-month package, but can go as low as $3.45 per month if you get the 36 months deal.
- Advanced (for small businesses) – billed at $20 monthly for the 3-month package or $6.45 monthly for the 36-month package.
- Professional (for business and e-commerce websites) – billed at $28 monthly for the 3-month package, but can be purchased at $9.45 monthly for the 36-month package.
- Gold (all features included) – billed at $30 monthly for the 3-month package, but can go as low as $14.45 if you get the three-year package.
For building a landing page, the Basic and Advanced accounts may be enough to get you going.
20. LAUNCHROCK
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Paid plan starts at $20.75 per month
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Free package available with Launchrock branding
Launchrock is a super-fast landing page builder tool with simple features that make creating a web page as easy as possible. This tool is often recommended for novice website builders, startups, small businesses, and freelancers.
More established businesses may find this platform limiting, as its features may not be like what other LP builders offer. Launchrock features customizable templates that account holders can edit to match their tastes using the WYSIWYG editor.
For experts who are looking for more, the Launchrock builder grants access to coding to enable them to design advanced landing pages.
Launchrock lacks the A/B testing feature, but they do have some analytic tools to help you monitor the performance of your page. The software allows you to utilize a Launchrock subdomain when using their free package. But of course, you can use your own domain name when you upgrade to premium.
The pricing of the tool is affordable enough and is an excellent way for novices to design lead pages. Its free plan includes the builders, an icon tool, a subdomain, and advanced user analytics and reporting. Launchrock offers paid plans to get access to more advanced features like a custom domain, HTML, and CSS.
It only has one paid plan, which is priced at $29 per month, or $20.75 monthly fee paid yearly. If you’re sure you want to work with Launchrock for life, then you can get their Lifetime plan for $349. This plan allows you to build an unlimited number of landing pages.
21. CARRD
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Paid plan starts at $9 per year
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Free trial of premium plans are available for 7 days
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Free plan available
CARRD is a one-page site builder -- which is pretty much what a landing page is all about! This company offers all its core features for free and unlocks it's pro features at a very reasonable price.
It allows you to create sites that have only a single page. It has a smooth editor with a limited kit of customization tools that would make your landing page stand out. All templates and blank canvas are mobile responsive.
They have a free plan which grants you access to all the core features, but with a limit of three sites per account. The free sites also display CARRD’s branding. You can choose to upgrade and unlock the features exclusive to paid plans with the following packages:
- Pro Lite – starting from $9 per year
- Pro Standard – starting from $19 per year
- Pro Plus – starting from $49 per year.
The difference between these plans are the various elements you can add on a page, as well as some additional security features.
22. SQUARESPACE
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Paid plan starts at $12 per month
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Free trial available for 14 days
Squarespace is one of the best web page builder tools for E-commerce and small to medium businesses. It has minimalistic designs, and the templates, though limited, are high quality and well-designed. Customization is not that easy though.
Squarespace gives you the option to sell your products from your landing page. It has a fantastic form builder that would help you if you're interested in catching leads. The form builder is easy to use and can send submitted information to an Email or Google drive sheet.
This is a good choice if you are interested in making sales straight from your LP. Squarespace allows you to sell your products from your page and collect your earnings through PayPal or Stripe. With its in-built marketing features, it sends emails from your account via the information collected from your visitors.
Squarespace has some built-in integrations that make it possible to complete your marketing funnel. However, it is a premium tool, so there is no free plan.
Users are given 14 days free trial though, after which payments must be made if you wish to continue. Squarespace has four plans to choose from, and they are as follows:
- Personal - $16 per month ($12 a month if billed annually)
- Business - $26 per month ($18 a month if billed annually)
- Basic Commerce - $30 per month ($26 a month if billed annually)
- Advanced Commerce - $46 per month ($40 a month if billed annually)
The higher the plan, the more features you unlock. There is no limit to the number of visitors you can have.
23. WORDPRESS.COM
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Paid plan starts at $4 per month
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Free plan available with WordPress branding
WordPress is incredibly versatile and can be used to build almost anything from a simple blog to a complex website. WordPress has got it all. It's a flexible website builder well known for its creation of blogs, but WordPress can also be used to build landing pages.
WordPress themes are good options for blogging, but these themes may not fit into the design of a landing page. Using a default WordPress theme to create a landing page can be challenging but still very much achievable. You can get WordPress landing page themes from theme mines like ThemeForest and TemplateMonster. Once you've gathered as many options as you want, it's up to you to choose which one best suits your purpose.
WordPress has a free plan, but it has its limitations. Using the free plan would deny you access to custom themes and plugins; also, all pages created with a free plan would have the WordPress branding on them. Upgrading your plan removes the branding and would unlock many WordPress features. WordPress's pricing plan includes the following:
- Personal - $4/month, billed yearly
- Premium - $8/month, billed yearly
- Business - $25/month, billed yearly
- eCommerce - $45/month, billed yearly
The difference between the plans is the amount of storage and the availability of specific plugins. Depending on the plan, some plugins can be used at an additional fee.
24. WORDPRESS.ORG
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Free with almost all website hosting plans anywhere
Since we already mentioned Wordpress.com, it would be a crime not to mention Wordpress.org. Some people confuse these two as being one and the same, but essentially, they are not.
WordPress.org is the free version and does not come with cloud hosting of its own. Instead, this CMS can be installed on virtually any web hosting platform. WordPress.com, on the other hand, has its own hosting solution.
The main difference with this one and Wordpress.com is that you have the freedom to edit anything on your website, down to the tiniest code. Also, WordPress.org integrates with almost every tool through plugins. It has one of the largest libraries of integrations and plugins for the most popular tools you can think of.
WordPress.org may be free, but hosting is not, so you need to purchase this from any web hosting company online. The price, therefore, depends on where you purchase hosting.
You can get started quickly, but you would need to find a suitable landing page template to match your needs. There are a lot of free ones out there, though you may also have to purchase paid LP templates and additional tools if none of the free ones work for you.
If you want to make life easier when building your squeeze page but you still want to use WordPress.org, then getting webpage builder plugins that have a WYSIWYG interface or a drag and drop functionality can help you. Here are a couple of the best page builder plugins:
A. Elementor
- Paid plan starts at $49 per year
- Free plan available
Elementor is specifically built for WordPress sites. It comes as a WordPress plugin and helps you customize your pages with sleek design tools. Elementor allows you to use your creativity and design skills to make any page you can imagine. You don't have to be a professional to build stunning pages on Elementor. With over 5 million users, Elementor has become one of the most popular website builders that is worth the hype.
This plugin gives you full control over the customization of your page, from the layout and design, down to the font and form of the site. Its design tool offers over eighty elements like buttons, videos, spacers, and more that can be used on your pages. It has an open-source project that allows users to equip custom themes, add ons, and products. It has over three hundred elegantly designed templates and integrations with lots of popular marketing tools. Its editor can be used on any device, and the Drag and Drop editor is quite easy to use.
The downside of this excellent tool is most of its features are not available for free, and it only works on WordPress sites. There is a free plan on Elementor that give you only thirty templates and forty widgets. The paid plans include the following:
- Personal - $49 per year for one site;
- Plus - $99 per year for three sites;
- Expert - $199 per year for a thousand sites.
These paid plans include the Pro widgets, Pro templates, and more.
B. SiteOrigin
- Paid plan starts at $29 per year
- Free plan is available
SiteOrigin is a drag and drop builder that also offers HTML customization for its users. The building blocks are easy to understand and customize to match your style. The elements of a webpage can be easily added once you have determined the type of layout you want to execute.
Those who are wary about their design skills need not wary as SiteOrigin also provides site packs with premade design. You can choose one, just edit the content and publish.
This plugin works with any theme you initially installed in your WordPress. Each line of code is purposeful, which means there are no unnecessary code placed on your webpage, making it load faster.
Like Elementor, SiteOrigin is a WordPress plugin. They have a free plan available that you can use for an unlimited number of pages and sites. But if you want to unlock premium building blocks, you would need to upgrade to any of the pro plans:
- Single plan - priced at $38 for one site with one year support and updates. For continued support and updates, a yearly subscription must be paid at a price of $29 per year.
- Business plan - priced at $64 for five websites with one year support and updates. If you want to keep receiving updates and assistance, the annual subscription of $49 must be paid every year.
- Developer plan - priced at $128 for an unlimited number of websites, with a year’s worth of support and updates. Again, regular updates are possible with the annual subscription of $99 per year.
25. WEEBLY
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Paid plan starts at $5 per month
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Free plan available with branding
Weebly offers the best free plan any website builder can give. There are professionally designed themes available, and though they are not built for landing pages, most themes can still serve that purpose. Just like Squarespace, Weebly has payment integrations that allow you to receive payment when you want to sell your products on your landing page. It's quite easy to add your products to your site and even create an online store.
Weebly has more than three hundred and fifty apps in its app center, where you can search for any app that provides missing functions and integration with other tools. Though customization on Weebly is limited, it has several nice looking and mobile responsive themes. The drag and drop builder is not very smooth, though, and might not give you the results you desire. However, it is quite direct to use when creating a landing page.
Weebly's free plan gives you access to a lot of features, but it has limitations as you won't be able to upload your site to a custom domain and sell your products. Paying for the tool, on the other hand, unlocks these features. Weebly's paid plans are as follows:
- Connect - $5 per month, billed annually. You can purchase this one mainly to connect a domain name.
- Pro - $12 per month, billed annually. This is useful to remove Weebly Ads and provide access to a few feature functions.
- Business - $25 per month, billed annually. This is the best plan, which gives you access to all Weebly features.
26. UCRAFT
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Paid plan starts at $10 per month
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Free trial available for 14 days
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Free plan available with branding
Ucraft is a block-based site builder that gives you customizable elements in each block that represents a page. It’s a website builder but has specific templates made for landing pages.
The page editor is easy to use and does not require coding skills to get used to the interface. Ucraft comes with a handful of business-friendly templates that are compatible with any device. Some powerful features in Ucraft could help launch your landing page quickly. You simply need to choose the right category that matches your landing page, personalize it a bit, and you’re done! Of course, you can customize it as much as you like as well.
Building a landing page with Ucraft is quite easy as it features a simple drag-and-drop editor that makes it easy to move content when editing. Still, the landing page tool comes with limits as it has no A/B testing and no integration with popular tools.
Also, the design tools are locked if you don't upgrade, which means no customization unless you pay a few bucks. Overall, Ucraft is an excellent option for those who want to build amazing websites to showcase their businesses. Ucraft is very affordable, and its pricing includes the following:
- Pro Website - $10 per month, billed annually
- Pro Shop - $21 per month, billed annually
- Unlimited - $69 per month, billed annually
The free website allows you to connect your own domain and create up to 15 pages. However, there will be Ucraft branding.
27. JIMDO
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Paid plan starts at $9 per month
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Free plan available
Jimdo is a website builder with a very easy-to-use interface. Websites and landing pages can be created and published in as little as three minutes. The builder is quite simple, however, it can be very restrictive. It doesn't offer the customization features other builders like Wix and Squarespace do.
Jimdo has over a hundred template variations to choose from and even a blank canvas if you prefer designing from scratch. All pages and websites created with Jimdo are mobile responsive.
Despite its limitations, Jimdo is still considered as one of the easiest ways to build a web page. Jimdo is an affordable way of creating a quick landing page. It offers a free plan with all basic features and a free Jimdo subdomain. Its paid plan gives access to more features, including a customized domain. Jimdo's pricing plans include the following:
- Start - $9 per month, billed annually. This plan allows you up to 10 pages.
- Grow - $15 per month, billed annually. This plan has a limit of 50 pages.
- Unlimited - $39 per month, billed annually. This plan has no limit to the number of pages you can create.
The free plan is available with branding and a limit of five pages.
28. SYSTEME.IO
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Paid plan starts at $27 per month
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Free trial for 14 days
System.io is an online marketing tool that hosts a lot of features to make launching your business stress-free. With Systeme.io, you can build a blog, create a mail list, sell online courses, and of course, build landing pages to promote your business.
The webpage builder’s interface is user-friendly, and that makes it easy to create a landing page and make it live in minutes. This platform is built to help digital marketers scale and automate their business activities.
The LP maker of this platform is simple and stress-free. Its Drag and Drop builder makes editing content easy as it is smooth and intuitive. All pages created with this builder are mobile-responsive and would look great on any device. There is a set of pre-designed landing page templates provided by the system. These templates are filtered by industry. It features a smooth A/B testing and has integrations with other popular tools like Zapier.
Systeme.io is one of the most affordable marketing suites with builders out there. Below are its pricing plans:
- Startup - $27 per month, with a limit of 5,000 contacts
- Webinar - $47 per month, with a limit of 10 thousand contacts, three evergreen webinars, and A/B testing.
- Enterprise - $97 per month, with a limit of 15 thousand contacts and all features.
All premium plans give you all you need to build a smart-looking landing page, which you can try out for 14 days for free.
29. LANDERLAB
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Paid plan starts at $42 per month
Having no coding skills doesn’t mean you cannot create astounding landing pages that help you collect a lot of subscribers and increase your conversions. LanderLab is great proof of this concept.
With more than a hundred ready-to-use templates, you can’t go wrong with this builder. You can customize your LP with their visual editor that’s pretty easy to use, or you can edit the code if you like. It is possible to import landing pages that you find directly from spy tools, or you can upload existing landers you have created elsewhere.
LanderLab has a simple pricing plan, and that’s $49 per month. This allows you access to all features, connect unlimited domains, unlimited integrations, the landing page cleaning service, and more. When paid annually, you can get a 15% discount ($499 for 12 months).
30. CLICKFUNNELS
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Paid plan starts at $97 per month
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Free trial is available for 14 days
As its name implies, the focus of this tool is to create marketing funnels that help move the customer from cold to warm, and eventually to hot traffic that will perform the desired action. And what is the very first part of a marketing funnel? The landing page, of course. So it makes sense for ClickFunnels to have one of the best landing page builders in the market.
The landing pages are crafted specifically for conversions, with their templates highly tested for performance. they have templates for opt-in, sales, order form, upsell, webinar event, membership sites, advertorial pages and more.
The builder is a simple drag-and-drop editor that allows you to create a squeeze page that best matches your objectives, whatever your industry may fall under. They use color-coded building blocks to help users identify each block clearly. Some of the elements included in their tool are order forms, video popup, membership content, survey, registration, and pricing tables.
Their basic plan starts at $97 per month, which includes 100 pages (for the squeeze page and other pages in your funnel) and 20 thousand visits. if you need more, you can opt for the Platinum account, which is priced at $297 per month. A free run of the basic plan is available for 14 days.
31. PAPERFORM
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Paid plan starts at $20 per month
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Free trial is available for 14 days
Paperform is a versatile SaaS platform that is ideal for small businesses and teams. The powerful editor is built from the ground-up and is accessible to anyone. It offers easy customization to manage a variety of projects —from building dedicated landing pages to forms that can automate processes and take payments.
Similar to many other tools on the market, Paperform is a no-code platform. The intuitive UI, drag-and-drop functionality and option to create from scratch, or use one of the 600+ pre-built templates, makes the editor a suitable option for both beginners and experts.
With the goal of helping you build solutions, automate workflows and simplify processes, the tool also offers native integrations. Paperform connects with more than 3,000 popular apps, through third-party platforms like Zapier and Make.
Although Paperform does not have a free version, there is a 14- day free trial. Their plans are as follows:
- Essentials — priced at $20 per month, billed annually. The plan offers unlimited forms, 1000 submissions per month and embedding on 5 domains.
- Pro — priced at $40 per month, billed annually. The plan offers unlimited forms, 10,000 submissions per month and embedding on 30 domains.
- Agency — priced at $135 per month, billed annually. The plan offers unlimited forms, unlimited submissions per month and embedding on unlimited domains.
Final thoughts on Landing Page Builders
A well-designed landing page has a huge effect on your conversion rates. With so many options available, choosing the perfect landing page builder can be difficult.
All tools listed above have the features you need in an ideal builder to start up your business landing page. Some landing page builders are difficult to use, and not everybody wants a hard time setting up and using such tools, which is why this list contains a good number of smooth and intuitive landing page builders.
The tools listed also feature a variety of mobile-responsive customizable themes and templates to choose from when looking for a beautiful design to start with. Some of them even give you the option of making landing pages from scratch, giving you full control of the design of the page you are building. In addition to these, they also have a good variety of integrations that would make your digital marketing life easier. You don't have to stop at having a great CTR, you should also aim to make record-high conversions, which will lead to money-making actions from your customers.
You don’t have to spin the wheel to choose a landing page maker; you can try them out for yourself by using the free plans or the trial accounts. For certain you will find one that matches your needs and would boost your native advertising marketing campaigns.
And once you have built your landing pages, start running traffic to them from various native ads platforms! Where better to manage them than here at Brax? Sign up for a free trial and be awed by your results. For any questions, drop us a line at love@brax.io and we will help guide your Native Advertising journey.